Adobe Systems Incorporated (NASDAQ:ADBE) [Detail Analytic Report] dropped over 1% in early trading session after it released that it has entered into a definitive contract to acquire privately held Livefyre, a content curation and audience engagement company. The Livefyre platform gives brands and publishers instant access to billions of pieces of user generated content that can be streamed in real-time right to their sites, ads, emails, TV, digital billboards, and apps. With the planned integration of Livefyre into Adobe Experience Manager, customers will be able to collect, curate and publish user generated content from major social networks into digital experiences across a brand’s owned marketing channels.
The VP, Adobe Experience Manager and Adobe Target, Aseem Chandra stated that as leader in digital experiences, Adobe helps brands create amazing content with Creative Cloud and then deliver and optimize those experiences using Adobe Marketing Cloud. “With this acquisition our customers will be able to unify the best social media content with branded experiences created in Adobe Creative Cloud and community-driven content in Adobe Behance and Adobe Stock.”
Expedia Inc. (NASDAQ:EXPE) [Detail Analytic Report] and Amadeus IT Group signed new long term partnership deal. The contract enables Expedia to offer air, car, rail, cruise, and hotel products through the Amadeus global distribution system, and adds Orbitz Worldwide brands in addition to the Expedia, Hotwire, Travelocity, Wotif Group, Expedia Affiliate Network and Egencia brands covered by the previous agreement. The contract builds on firm’ established Upgrade Options alliances and ensures continued innovation for the over 8.6B flight searches Expedia customers conduct every year.
<p>Expedia offers Upgrade Options for multiple carriers in North America and Europe as well as pre-paid, checked baggage offerings on certain sites around the world. Senior Vice President, Distribution, Amadeus, Holger Taubmann stated that Expedia is a major online travel player. They are excited to expand their partnership and to continue working together to power innovative travel experiences to delight consumers worldwide.
Weibo Corporation (NASDAQ:WB) [Detail Analytic Report] released that it filed its annual report on Form 20-F for the fiscal year ended December 31, 2015 with the U.S. Securities and Exchange Commission on April 28, 2016. The Company will provide a hard copy of its annual report containing the audited consolidated financial statements, free of charge, to its shareholders and ADS holders upon request. Requests should be directed to Investor Relations, Weibo Corporation, 20/F Beijing Ideal International Plaza, No.58 Northwest 4th Ring Road, Haidian District, Beijing 100080, China.